Speaking, Training and Consulting

Seth Freeman has spoken, trained, coached, and consulted extensively on negotiation and conflict management for major institutions and small groups for over a decade.Read more

The Ready & Able Negotiator

Here is a brief, practical guide to getting ready for any important negotiation using a proven, powerful preparation tool called the ‘I FORESAW IT’ mnemonic. Read more

The Great Courses

Professor Freeman has recorded a 24 session course on The Art of Negotiating the Best Deal for The Great Courses. Read more

Researching The Trust Problem

Professor Freeman has long studied the Trust Problem, which he calls The Most Important Question: “How do I know I can rely on your assurances and that it’s safe to deal with you?” Read more


Negotiation Challenge

How skillful are you as a negotiator? In this       5-minute challenge, you can test your ability as you simulate a critical negotiation for the sale of a business venture. Good luck!

You and your spouse own and operate a small restaurant that sells hot dogs from a large franchise corporation called Fine Franks™. You’ve worked hard for several years, which has made you one of the most successful fast food restaurants in the region. But you’re tired, and the doctor says your spouse needs full, immediate rest and a year-long vacation or your spouse will be in serious medical trouble. You must begin the trip within two months, she says. So, you have decided to sell, buy a mobile home, and travel the country. A survey in a major trade publication tells you that less successful restaurants in the region have recently sold for between $150,000 and $200,000. You’ve decided you deserve and need a minimum of $225,000. You’ll need $100,000 for the mobile home, $50,000 for travel expenses, and $75,000 for a nest egg to live on the following year while you look for work. You have one other offer: SizzlinSteaks™ has offered you $175,000. So you’re quite interested to see what Fine Franks™ will offer you. You are about to meet with a Fine Franks™ executive, who will give you a specific proposal. You don’t know much about Fine Franks™, but you are very well-connected and respected by fellow fast food restaurant owners, who tell you Fine Franks™ is in the middle of an acquisition program and is looking to buy several good fast food restaurants in the region. When you’re ready to get the offer from Fine Franks™ representative, click here.